Published on February 6th, 2017 | by The GC Team0
Haier keeps global No.1 spot in Major Household Appliances
For the eighth consecutive year, Haier is ranked world No.1 in the Major Household Appliances category, according to Euromonitor International.
Haier achieved a 10.3% retail volume market share in 2016, up from 9.8% in 2015, in a category that includes dishwashers, washing machines, dryers, large cooking appliances, microwaves and refrigeration.
Yannick Fierling, CEO of Haier Europe, said: “I am delighted to see our efforts rewarded not only with regards to R&D and design, but also for our tremendous ability to adapt to the demands of our consumers.”