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Awards

Published on January 26th, 2018 | by The GC Team

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Two AEG appliances win Product of the Year 2018

AEG’s SteamPro Multifunction Sous Vide Oven and 9000 Laundry Series have been voted winners in the Kitchen Appliance category and Household Appliance category (respectively) in the Product of the Year 2018 Awards.

Product of the Year is claimed to be the world’s largest consumer-voted award for product innovation. Its aim is to guide consumers to the best products in the market and to reward manufacturers for quality and innovation. In return, each category winner rewards Product of the Year with a fee of £19,750.

According to the Awards organisers, in a survey of 2015-16 winners “58% have seen or expect an increase in sales directly linked to their Product of the Year win”. The majority of the Awards categories are for fast-moving consumer goods such as beauty products, household detergents and foodstuffs, for example.

Peter Spencer, Electrolux General Manager UK & Ireland, said the accolades for AEG’s SteamPro Multifunction Sous Vide Oven and 9000 Laundry Series are made even more special by the fact that Product of the Year Awards are voted for by consumers.

“As a company we pride ourselves in developing highly responsive, consumer-centric and effective technologies that are designed to make lives easier. Our AEG SteamPro Multifunction Sous Vide Oven and the 9000 Laundry Series are great examples of how we strive to identify consumer pain-points and proactively develop world-first technologies to help solve them.”

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Get Connected is the top trade journal for the UK electricals industry. Its website is the fastest, most interesting and up to date in the business.



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