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Published on January 6th, 2014 | by The GC Team

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What’s LG up to at International CES?

Korean company launches its “revolutionary” webOS Smart TV Platform and “the world’s largest” CURVED ULTRA HD and ULTRA HD CURVED OLED TVs…

• Making TV Simple

webOS, which was purchased from Hewlett-Packard in March last year, has been reinvented and reintroduced as LG’s new Smart TV platform. The new operating system offers an intuitive user interface and enhances the compatibility of LG’s Smart TVs with other devices. The new Launcher, a scrollable menu that runs along the lower portion of the screen makes it possible to switch between broadcast TV, smart TV content and media stored on external devices without having to return to the Home screen. It allows the viewer to simultaneously watch a show, play a game or browse the internet while searching or downloading other content. Live Menu, which can be opened while viewing the TV, keeps the search, recommendation and channel options within easy reach. The webOS platform will be available across all LG’s step up and premium Smart TVs in 2014.

• 105-inch CURVED ULTRA HD TV

Visitors to the LG stand can’t fail to miss the 21:9 aspect ratio 105” CURVED ULTRA HD TV (Model 105UB9). The unit has a wide viewing angle and cinematically proportioned 21:9 CinemaScope screen, ideal for enjoying movies as they were meant to be viewed. Its expanse enables users to access viewing information on the side of the screen without blocking any of the ongoing action.

• OLED TV line up

The 77EC9800 ULTRA HD CURVED OLED TV was the recipient of the ‘Best of Innovations’ at the 2014 CES Innovation Awards. The unit is equipped with LG’s own Tru-ULTRA HD Engine Pro, which can upscale SD, HD or Full HD content into near 4K picture quality.

The 55EA8800 GALLERY OLED TV, winner of a CES 2014 Innovations Award, has a powerful 2.2 channel, 100W forward-facing setup that “guarantees a superb auditory experience unavailable on any other OLED TV.”

LG’s latest CURVED OLED TV, model 55EB9600, also won a CES 2014 Innovations Award for its eco-attributes. The unit is made with more recyclable materials and considerably fewer parts than its predecessor.

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