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Published on July 21st, 2021 | by The GC Team

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Footfall in non-food stores set for another month of improvement

Analysts at Ipsos Retail Performance, which measures footfall in non-food retail stores, are expecting another month of improvement in July, following a recovery in shopper numbers in the second quarter of this year.

A report from the company cites the rapid rollout of vaccinations, the steps that retailers have put in place to safeguard customers and colleagues, the release of pent-up demand and consumers dipping into household savings from last year as contributing to retail rallying over April, May and into June.

Further progress in July is expected as restrictions are fully lifted.

Footfall in June rose 10.5% on May this year, and Ipsos is predicting a further rise of 6.9% in July.  Compared to pre-pandemic July 2019, shopper numbers are forecast to be down by 28.3%, an improvement on June’s Yo2Y fall of 30.9%.

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