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Published on May 30th, 2019 | by The GC Team

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Hotpoint launches washer dryer promotion

Hotpoint has partnered with Procter & Gamble to offer purchasers of selected washer dryer models a free six-month supply of either Ariel Washing Liquid or 3in1 PODs. T&Cs apply.

The promotion runs from 1st June to 31st August 2019 and retailers will have access to a range of accompanying point-of-sale material to attract consumer attention. Both in-store POS and digital assets are available via Hotpoint Account Managers.

Head of Brand Jennifer Taylor commented: “Laundry appliances from Hotpoint are designed with the latest innovations and intelligent technology. This offers users outstanding cleaning performance, whilst Ariel laundry detergent combines ingredients that provide excellent cleaning results.

“Having a reliable laundry appliance and detergent can help consumers to reduce washing temperatures, decreasing both energy consumption and running costs.”

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