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Published on July 22nd, 2021 | by The GC Team


Indesit launches new “Push&Go” built-in fridge/freezer

Indesit has launched a built-in fridge freezer in the most popular 70/30 split combination. The unit features the brand’s Push&Go benefit, whereby, at the push of a single button, extra cooling power is activated to restore the temperature of the fridge up to 40% faster following loading with a food shop, even when the fridge is completely full. Total No Frost technology means no need for manual defrosting, ever. 

The Indesit INC18 T311 UK fridge/freezer benefits from a combined capacity of 250 litres, which is approximately 14 bags of shopping, and the customisable interior can be reconfigured to users’ requirements. Heavier items can be accommodated in the fridge freezer, as the three extra strong, moveable glass shelves can support food and dishes weighing up to 100 kg. For complete flexibility, the fridge door balconies are also adjustable, offering versatile space management for a variety of items of different sizes.

The addition of the latest inverter compressor creates a quieter environment and reduces temperature fluctuations in both the fridge and freezer, reducing freezer burn and moisture loss from frozen food while minimising energy consumption.

The new Push&Go fridge/freezer can be hidden behind kitchen cabinets, ensuring  kitchen style is not compromised

Indesit Brand Manager Charmaine Warner said: “Our brand new Total No Frost built-in fridge freezer boasts a generous capacity and flexible storage options to make storing all of the family’s favourite food much easier. What’s more, thanks to Push&Go, when filling the fridge with food from the supermarket the appliance’s temperature is restored much quicker, ensuring food freshness is preserved. With consumers working from home more frequently, we’ve also ensured our brand new fridge freezer operates quietly in the background, to not disturb family life.”

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