Published on February 11th, 2021 | by The GC Team0
Integration planned for Freesat and Digital UK
The BBC, ITV and Channel 4 have announced plans to integrate Digital UK and Freesat in a move that “will help ensure viewers continue to have access to a range of free-to-view TV services in the UK as well as benefit from technological innovations and developments across the two services”.
Digital UK is the joint venture which facilitates the provision of Freeview TV services in the UK including Freeview Play, while Freesat facilitates access to subscription-free satellite television in the UK, offering free recordable TV together with the latest streaming services, including catch-up and pay-as-you-go.
Jonathan Thompson, CEO of Digital UK, said: “We welcome this opportunity to work more closely with Freesat whilst continuing to deliver our mission of ensuring everyone in the UK can access a high-quality TV service for free.
“The combined entity will promote the very best of free-to-view content whilst reflecting the changing nature of consumer consumption.”
Alistair Thom, CEO of Freesat (pictured), commented: “We believe that building on the best that both Freesat and DUK have to offer will ensure that free-to-air continues to be an exciting and vibrant proposition for UK consumers.
“This proposition will continue to provide UK viewers with great content however they choose to consume it, whether that is linear or on demand.”
The integration is conditional on receipt of merger control and regulatory approvals and, subject to those approvals, is expected to close in a few months.