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Industry News

Published on July 29th, 2020 | by The GC Team


KBBG makes virtual showroom tours available to members

The Kitchen Bathroom Buying Group (KBBG) has partnered with Virtual 360 Tours Glos to offer its members the facility to create a 3D virtual tour of their showroom at a discounted price.

Virtual 360 Tours Glos will help retailers capture their showroom from all angles and create an easy-to-navigate tour. Customers will be able to explore what is on offer, safely and remotely, should they be unable to physically visit showrooms.

Tours can also be integrated with social media channels and Google Earth to reach more consumers and enhance sales prospects.

Bill Miller, Managing Director, KBBG, said: “With everybody adjusting to the ‘new normal’ we want to help our members adapt their businesses, including the new shopping habits of consumers.

“According to Virtual 360 Tours Glos, on average, people will spend between six to eight times longer engaging on a website’s landing page when a tour is included. We therefore encourage our members to consider a virtual tour and take advantage of this exciting offer that is exclusive to the KBBG.”

Holly Funnell, Head of Marketing at Virtual 360 Tours Glos, said: “Our Virtual 360 Tours are helping showrooms adapt to their new normal, whilst supporting their digital transformation. Our additional services, including a personalised marketing plan, help every showroom to maximise their opportunities and enhance their online presence.”

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