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Published on May 9th, 2019 | by The GC Team


Midwich continues acquisition trail

AV distributor Midwich has acquired the entire issued share capital of AV Partner AS, a Norwegian value-added distributor of audio-visual products based in Oslo.

The business has a market-leading position in the Norwegian projection market, where it operates with key brands including Epson, Optoma, Casio and Hitachi.  More recently it has built a growing displays business through exclusive distribution of Vestel and has also moved into bigger premises with dedicated warehousing and demo facilities.

The company was founded in 2010 by Tore Moe, with Arne Norum joining as Chairman in 2014. Both will continue to lead the business as part of the Group, alongside Managing Director Olav Frank Dallas.

The acquisition of AV Partner marks Midwich’s entry into Norway and the wider Nordic region, a territory the Group has identified as important in its international expansion, increasing its coverage of the European AV market. It also marks the third new country of 2019 for Midwich after the January acquisitions of Prase in Italy and MobilePro in Switzerland.

“We were impressed by the vision Arne, Tore and Olav share to grow the business as part of the Midwich Group and we look forward to beginning work with our new colleagues,” said Stephen Fenby, Midwich Group Managing Director (pictured).

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