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Published on June 22nd, 2016 | by The GC Team


Midwich releases additional credit to support SMART Technologies partnership

Trade-only technology solutions distributor Midwich is offering new credit opportunities to its channel partners, worth up to £30 million, to support its recently announced partnership with SMART Technologies.

Over £4 million of credit has already been distributed, enabling Midwich’s AV and IT channel partners, including resellers, integrators and installers, to purchase SMART Technologies products.

Interactive displays and collaboration have been identified as key opportunities for growth by Midwich’s AV experts, and the company is now ready to fulfil all SMART Technologies orders for the education and enterprise markets.

The SMART Technologies range includes the bestselling 4000 and 6000 series interactive flat panels and award-winning SMART Learning Suite education collaboration software.

“Our credit strategy for Midwich’s SMART Technologies partnership is just one example of how we are working to meet both vendor and partner requirements,” said Louise Nevard, Head of Credit at Midwich (pictured).

“Whilst we are helping to accelerate SMART Technologies’ channel strategy, we are also providing partners with readymade credit facilities. For Midwich, the initiative will drive sales, open up many new customer relationships and help us further strengthen our existing ones.”

Stuart Mizon, Divisional Director at Midwich, said: “Continuing our support for the channel and enabling businesses to grow further through their partnership with Midwich is another major aim of our new credit strategy. Our proactive credit strategy will help channel partners sell more SMART Technologies products, giving them an instant edge over competitors that do not yet have access to the comprehensive range we offer.”

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