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Published on April 21st, 2017 | by The GC Team


New cooking choice from Prima+

Prima+, the new premium sub-brand from the Prima Appliances Collection by PJH, has introduced a range of high specification ovens positioned at what is described as a “surprisingly competitive” price point. The new range includes two single and two double electric models that complement the current ovens in the Prima Collection. A-rated built-in single model PRSO108 features:

  • 76-litre capacity
  • Ten cooking functions including lower & upper heat and energy-saving eco grill
  • Full touch-control white LED display with Live Digital Temperature Reading option
  • Removable glass panel, easy-to-remove door and side racks
  • Full extension Telescopic Rails are an optional extra on the Prima+ oven range
  • Stainless steel finish
  • Load capacity 12.5kg
  • Free 5-year warranty (5 years on parts/2 years on labour)

Prima stockist support includes eye-catching POS, competitive display deals, trade promotions, a stylish consumer brochure, a new consumer website (www.prima-appliances.uk) and showroom videos that demonstrate product features and benefits.

The Prima brand is protected online to secure stockists’ margins.

0800 8 77 88 99 | www.partners.pjh.uk

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Get Connected is the top trade journal for the UK electricals industry. Its website is the fastest, most interesting and up to date in the business.

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