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Published on June 5th, 2015 | by The GC Team


Sanus makes key appointment to help drive UK growth

Sanus, producer of TV wall brackets, AV furniture and accessories, is reorganising its sales division to drive further opportunities for growth and has appointed Dean Carroll to the position of regional sales manager to help focus on the UK market.

Carroll brings international experience to the new role, having performed a similar function in the company’s Asia Pacific office since early 2012. He has over 12 years experience in the consumer electronics industry, previously working as business development manager for Vivanco.

He will support David Godfrey, director of sales and marketing EMEA, in the day-to-day running of the business and account management for some of the UK market’s key customers.

Commenting on Carroll’s appointment, Godfrey said it underlines the strategic importance that Sanus places on the development of its UK business.

“I have known Dean for some time and look forward to the new focus he will bring to this key market,” he added. “Our focus for 2015 will be to continue the growth of the installer channel, having seen a significant rise in wall mount business from this sector in 2014, and also the burgeoning smart home, where our premium products and versatile racking solutions put us in a strong position.

“And from a UK perspective, having more feet on the ground in this highly competitive market will bring considerable benefits to our customers, especially with the many years’ combined Sanus experience the team has.”

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