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Industry News

Published on August 2nd, 2018 | by The GC Team

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Sonoro partners with Radius buying group

The Radius buying group has added the German all-in-one DAB radio brand Sonoro to its line-up of brands.

Sonoro, which was established in 2005, relaunched in the UK market early last year offering “excellent margin to their stockists and a service and support setup second to none.”

Radius director Mark Pugh (pictured right) said: “We are delighted to add Sonoro, with its excellent pedigree, to join our blue-chip brands and we are confident that our members will do extremely well with them.”

“The Sonoro products with their unique features and fantastic colour range offer proactive retailers such as Radius members a great opportunity to create some theatre in-store and stimulate interest from consumers looking for something totally different,” said Sonoro’s UK Sales Manager Neil Drain (left)

“At the same time, Sonoro offer excellent margin and a service and support setup second to none.”

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