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Industry News

Published on February 22nd, 2019 | by The GC Team

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Stoves and Belling introduce range cooker cash-back scheme

GDHA brands Stoves and Belling have launched a national cash-back campaign running across Stoves Richmond, Sterling and Deluxe range cookers and freestanding mini-ranges and the Belling Cookcentre and Farmhouse range cookers.

The three-month campaign commences 1st March 2019 and offers consumers up to £200 cash back on the purchase eligible products. It will be available via most of the brands’ retail channels including independent retailers and kitchen specialists.

The initiative will be supported by extensive digital and social advertising and a consumer-facing media campaign, and retailers will benefit from in-store merchandising. It will operate as a post-purchase redemption arrangement via the Stoves and Belling websites, with redemptions accepted until 30th June 2019.

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