Haier puts CCO in charge of Hoover and Candy brands
October 20th, 2021 | by The GC Team
Haier has announced that Jim McEwan, Chief Commercial Officer for the UK & Ireland, has taken responsibility for the Hoover and ... Read More →
Browsing the "Candy" Tag
Liverpool retailer creates ‘best in class’ display for Haier brands
October 7th, 2021 | by The GC Team
Liverpool-based Built-in Kitchen Appliances (BIKA) has become the first UK retailer to install a Showcase Display to exhibit products from ... Read More →
Haier’s three-brand strategy yields results
July 28th, 2021 | by The GC Team
Haier Europe has revealed a selection of performance results for its 2020/21 financial year including a 30% year-on-year increase in ... Read More →
Haier invests in aim to become first choice for smart home appliances
March 17th, 2021 | by The GC Team
Haier Europe has opened a new facility in Lombardy, northern Italy to house its commercial divisions as part of a ... Read More →
Candy’s “smart” marketing campaign launches today
March 15th, 2021 | by The GC Team
Domestic appliance brand Candy has launched a five-figure marketing campaign to show how its smart appliances can help consumers simplify ... Read More →
Haier creates three-brand activation centre
February 10th, 2021 | by The GC Team
Haier has created a “state-of-the-art” brand activation centre opposite its Birchwood Park office in Warrington, Cheshire, which opened in 2019. ... Read More →
IFA 2020: Haier announces new product launches
September 2nd, 2020 | by The GC Team
Chinese company and Hoover/Candy parent Haier has announced that IFA 2020 will see the launch of its new connected wine cellar and ... Read More →
Haier Europe launches mask sanitisation programmes for Hoover Candy models
August 13th, 2020 | by The GC Team
Haier Europe has created two washing cycles to sanitise and clean PPE, which are available to download now on Hoover ... Read More →
Candy expands cooling range
January 21st, 2020 | by The GC Team
Candy has introduced six new 50/50 fridge freezers with low frost technology, available in silver, white or black finishes. All ... Read More →
Candy reveals new laundry models
September 23rd, 2019 | by The GC Team
Candy has launched a washing machine offering what it claims is the world’s most eco-friendly A-class programme. The Rapid’Ó was ... Read More →
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